TIGblogs - Andrea Arzaba

I still remember entering to a mall, in the middle of October, and seeing the storewindows and furnitures covered by snowmen, santa claus toys and xmas trees, full of lights and fake snow, covering around the place. This is when we start to wonder...Is Christmas really only focused in selling products, in merchandising and in entering, as soon as it is possible, in order to wake up the "christmas spirit" in everyones life?? (even If we lose the real concept of Christmas spirit). It is kind of unpleasant to think about this, but we have to accept that we live in a society where Christmas products start filling up the stores 3 or 4 months before december!!!

I will confess I am a Christmas Lover. I love the concept of an ideal Christmas dinn

er, being together with our families, celebrating Jesus birthday, having a special dinner and sharing food with our beloved ones. But I also believe that the whole Christmas Merchandising Concept brings a deficient concept of Christmas. It is

very common to hear this everywhere we go, in religious groups or discussions with people, but If we really think about it they have a very important point. Are we letting the real Christmas dissapear and entering a marketing era, where having the most beautiful christmas tree, is all that matters???

Andrea Arzaba